Arena Sportsnet

King$ Court – S3 E3 – Behind the Bellator Curtain

 

A LOOK BEHIND THE BELLATOR CURTAIN: In this Groundbreaking Episode the King gives you a unique peak into the creative marketing and booking of mma. His Majesty discusses his role as prime marketing consultant for Bellator MMA and Spike TV. The episode closes with a lengthy clip of the King and a Spike TV marketing executive hashing out rebranding proposals. We close with Joe Satriani’s live performance of Crying. This is an episode unlike anything you will find on any other program.